Most growing firms are losing money they don't know they're losing.

We find it, fix it, and make sure it stays fixed.

Operational efficiency consulting for founder-led businesses. We help you keep more customers, sell more to the ones you have, and stop paying for waste.

See what we can fix for you.

Alia Sheikh
Ex-Big 4 (EY · Deloitte · KPMG) · Senior-led · Built for founder-led businesses

Sound familiar?

Three places growing businesses leave money on the table.

Keep your customers

Revenue retention
Silent churn

Renewals slip past unnoticed and customers leave without anyone asking why.

Website not converting sales

Visitors land on your website and drop off, and nobody has mapped where the customer journey breaks.

Sell more to them

Upsell & sales
Missed upsells

You don't know which customers are ready to buy more, so nobody asks.

Stale pricing

Your prices haven't been reviewed since you were half the size.

Protect your margin

Cost & efficiency
Paying twice

You're paying for software nobody uses, or three tools that do the same job.

Hidden cost to serve

You don't know which clients cost more to serve than they pay.

Every one of these is money leaving your business. Quietly.

Built for founder-led businesses doing £10m–£80m.

You've grown faster than your systems. The business works, but it works because good people are compensating for clunky processes, disconnected software and numbers nobody fully trusts. You don't need a 200-page strategy. You need someone senior to find the leaks and fix them.

You'll recognise yourself if…

  • You're the founder or MD and still the person everyone asks.
  • Revenue is growing but margin isn't keeping up.
  • Customers leave and you only find out at renewal.
  • You've outgrown spreadsheets but aren't sure what to replace them with.

Find it. Fix it. Keep it fixed.

01

Find it

Operational Performance Diagnostic. A focused review of your systems, processes, data and revenue mechanics. You get: where you're losing revenue and margin, the 3–5 highest-value fixes, and an action plan.

02

Fix it

Implementation. We don't hand you a report and leave. We fix what we find: renewal and retention processes, upsell paths, software, pricing and reporting.

03

Keep it fixed

Handover and team training. We document it, train your team and make sure the changes stick after we've gone.

Revenue RetentionUpsell & Cross-sellSystems & Software AuditProcess StreamliningProcess DocumentationCustomer Journey MappingWebsite ConversionImplementation & ChangeRevenue & Pricing StrategyManagement DashboardsData & AI ReadinessVendor & Supplier Management
It's not just you

We work with your whole ecosystem.

Your operations don't stop at your front door. We speak directly to your accountants, your IT team, your external developers and your software suppliers, so the fix works for everyone who touches your business, not just on paper.

Your business
Accountants
IT team
External developers
Software suppliers

We don't sell days. We sell results.

Every engagement starts with a diagnostic and moves into implementation. Get in touch to discuss your specific needs.

No vanity projects: every recommendation is measured in revenue kept, revenue won, or cost saved.

How we're different

Not your typical consultancy.

Typical consultancy
Alia Sheikh Consulting
Senior partner sells, juniors deliver
You work with experienced senior consultants
Billed by the day
We charge for results, not time
Focuses on cutting costs
We focus on revenue: retention, upsell and margin
200-page strategy deck
We give you a short list of top fixes and an action plan
Talks only to the leadership team
We work with your accountants, IT team and suppliers too
Leaves after the recommendation
We stay on board until it's fixed
Built for corporates
We're built for founder-led businesses
Alia Sheikh, founder
Founder

Builder. Fixer. Finds the money.

Alia Sheikh

I find the money hiding in your operations.

I've been on the inside at consulting giants EY, Deloitte and KPMG, across five markets (UK, EU, US, UAE, KSA), fixing systems, processes and numbers for organisations that could afford an army of consultants.

Alongside that, I've built two businesses of my own, so I know what it's like when the software bill creeps up, the team is running on spreadsheets, and margins slip for no obvious reason, all while you're wearing 20 hats at once.

I'm a numbers person first. I'm the one founders call when something isn't adding up. I find the leak, fix it, and stay until it's fixed.

LSE · Imperial · CIMA · EY · Deloitte · KPMG

in
Case study

Recovering lost renewal revenue

For a leading UK financial services publishing and events business.

The problem

Revenue on a key product had dropped sharply. The demand was there, but four systems that didn't talk to each other meant renewals were slipping through the gaps.

What we did

Connected their newsletter, CRM, billing and email marketing, cleaned up the customer records and cut out the manual data entry.

How it stays fixed

Clear purchase paths, documented processes, a named owner for every core platform and a clear recovery action plan.

Find out how much money your business is leaving on the table.

A short discovery call. No pitch deck. If there's nothing worth fixing, I'll tell you.

Book a discovery call

See what we can fix for you.

Or email info@aliasheikh.co.uk